LACTAID

CONCEPT:

You love dairy, but you do not love what it does to your body. It’s almost like that forbidden love that only breaks your heart (or, in this case, your stomach).

To highlight this, we created a fun campaign that spoke directly to those people who love dairy the most. 

Print

Out of home

TV

Radio

Why Eggnog!_ Why!
Street Stalker.._

Social - Facebook

Facebook Ad - Social/Lactaid

Social - Instagram

Facebook Ad - Social/Lactaid

Ice Cream Menu Option

Vending Machine

Copywriter - Lauren Sitterly